Jason Schwartzman Strips for iPad Ad
Video for 'New Yorker' app is appropriately quirky
By Evann Gastaldo,  Newser Staff
Posted Sep 28, 2010 8:06 AM CDT

(Newser) Jason Schwartzman capitalizes on his quirkiness in a new YouTube advertisement for the New Yorker. Demonstrating the magazine’s new iPad app, Schwartzman scrolls across the screen by licking it and using his feet, among other things. But the most entertaining moment comes when he strips down (for the second time in the ad; the first involves a shower), leaving only an iPad to cover his unmentionables. Watch it in the gallery.