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Adriana Lima Unveils $2M Bra

Victoria's Secret 'Bombshell Fantasy Bra' is quite sparkly

By Evann Gastaldo,  Newser Staff | Suggested by theblogismine

Posted Oct 21, 2010 9:10 AM CDT

(Newser) – Got an extra $2 million burning a hole in your pocket? Then the new Victoria’s Secret “Bombshell Fantasy Bra” is for you. Victoria’s Secret Angel Adriana Lima modeled the Damiani-designed bra at a luncheon yesterday, and insisted that the push-up bra is “comfortable” and keeps “everything … right in place.” Why the high price tag? Three thousand white diamonds, plus some sapphires and topaz stones thrown in for good measure.

Not to mention the fact that it took more than a thousand hours of labor to create, NBC reports. (Looking for something a little less pricey? Check out the lingerie giant's new line of Halloween costumes.)

Victoria's Secret model Adriana Lima unveils the $2 million 'Bombshell' fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010 in New York.
Victoria's Secret model Adriana Lima unveils the $2 million 'Bombshell' fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010 in New York.   (AP Photo/Evan Agostini)
Victoria's Secret model Adriana Lima unveils the $2 million Bombshell fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010, in New York.
Victoria's Secret model Adriana Lima unveils the $2 million Bombshell fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010, in New York.   (AP Photo/Evan Agostini)
Victoria's Secret model Adriana Lima unveils the $2 million 'Bombshell' fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010 in New York.
Victoria's Secret model Adriana Lima unveils the $2 million 'Bombshell' fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010 in New York.   (AP Photo/Evan Agostini)
Victoria's Secret model Adriana Lima unveils the $2 million 'Bombshell' fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010 in New York.
Victoria's Secret model Adriana Lima unveils the $2 million 'Bombshell' fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010 in New York.   (AP Photo/Evan Agostini)
Victoria's Secret model Adriana Lima unveils the $2 million Bombshell fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010, in New York.
Victoria's Secret model Adriana Lima unveils the $2 million Bombshell fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010, in New York.   (AP Photo/Evan Agostini)
Victoria's Secret model Adriana Lima unveils the $2 million Bombshell fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010, in New York.
Victoria's Secret model Adriana Lima unveils the $2 million Bombshell fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010, in New York.   (AP Photo/Evan Agostini)
Victoria's Secret model Adriana Lima unveils the $2 million 'Bombshell' fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010 in New York.
Victoria's Secret model Adriana Lima unveils the $2 million 'Bombshell' fantasy bra at Victoria's Secret Soho store on Wednesday, Oct. 20, 2010 in New York.   (AP Photo/Evan Agostini)
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COMMENTS
Showing 3 of 8 comments
YetAnotherCollegeKid
Oct 22, 2010 5:29 AM CDT
There are more attractive, visible, and comfortable ways to decorate a woman for 2 mil. Hundreds of them. This is a publicity stunt, pure and simple. Still, I can't quite look at these pictures and feel annoyed by them...
JoeQ
Oct 21, 2010 6:18 PM CDT
Doesn't look washable.
TimmyTodd
Oct 21, 2010 9:53 AM CDT
I heard the recession was over, but damn!
 

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