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'Dear' Has Gone the Way of the Dinosaur

In our Internet age, it's too intimate for some, too formal for others

By Evann Gastaldo,  Newser Staff

Posted Jan 6, 2011 2:29 PM CST

(Newser) – Dear reader: If starting your correspondence with the word “dear” seems just a bit too familiar to use, you’re not alone. The long-penned salutation appears to be headed for extinction, thanks in part to the proliferation of informal communication like email, the Wall Street Journal reports. Even one spokesperson for a member of Congress, who tries to keep her communications with the press at “the utmost and highest level of professionalism,” won’t use “dear” because it’s “too intimate,” she says. What does she use instead? “Hey, folks.”

Others, like the former trucker who calls “dear” too girlie for male-to-male use, use “good morning,” “hi,” “hey,” or “to whom it may concern,” depending upon whom they’re addressing. Some etiquette experts, however, insist that such salutations “lack polish.” And business experts recommend keeping “dear” for formal communications. Says one, “we don't use dear because someone is dear to us, but because we understand the standards of business writing and recognize the standards of intelligent business people.”

If not dear, what to write?
If not "dear," what to write?   (Shutter Stock)
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I find that I am most likely to start a letter with 'dear' exactly when the recipient is least dear to me, probably because I have never met the person.
- Chris Allison, international-trade analyst

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COMMENTS
Showing 3 of 7 comments
schmidtkoff
Jan 6, 2011 5:16 PM CST
"may" also seems to have gone bye bye. to whom it concerns? what about "sincerely" it all seems somewhat stilted in 2011.
myflap.blow
Jan 6, 2011 3:46 PM CST
Dear meat, I phone your ology for ever. Now here, do be us all together for ward. So lantro, friend Lee.
postroad
Jan 6, 2011 3:43 PM CST
I have been on the net for many years and I recall that e-mails always, or nearly always, ended (signed off) with CHEERS, the sort of thing that seemed out of a barroom. That seems also to have gone bye bye, which is the way I now sign off bye bye

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