Palins Trying to Trademark Names

Bristol, Sarah having some issues with their applications, though
By Evann Gastaldo,  Newser Staff
Posted Feb 4, 2011 8:02 AM CST
Palins Trying to Trademark Names
Sarah Palin holds her son, Trig, as her daughter, Bristol, left, and Levi Johnston join her on stage after her speech at the Republican National Convention in St. Paul, Minn., Sept. 3, 2008.   (AP Photo/Ron Edmonds)

Books, TV shows, radio gigs: The Palins are already a brand, so is it any surprise they're looking to trademark the family name? Applications were filed last year by the Palins' lawyer to trademark "Sarah Palin" and "Bristol Palin," reports Politics Daily, but there are a few problems that need to be resolved. First of all, it appears neither application has actually been signed by the woman in question.

Sarah, whose application covers both politics and educational/entertainment purposes, also needs to provide an example of how her name has been used commercially, such as a sign or brochure showing the name being used to sell or advertise services. (She tried to submit her Facebook page and a Fox News story about her joining the network, but those were deemed insufficient.) Bristol's application covers only educational/entertainment purposes (ie, motivational speaking "in the field of life choices"). Click here for more.
(More trademark stories.)

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