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Your Heart Won't Go On

Tunes like Dion's Titanic ballad not having time of their life as directors opt for old hits

By Neal Colgrass,  Newser Staff

Posted Nov 11, 2007 4:12 PM CST

(Newser) – Anyone heard Hollywood's radio silence lately? Movie tunes like "My Heart Will Go On," "Up Where We Belong," and "(I've Had) The Time of My Life" aren't ruling the airwaves like before. And star directors like Cameron Crowe and Wes Anderson are opting for known tunes to carry their flicks. Why? It starts with radio's splintering over the past decade, AP reports.

The radio biz has broken into so many genres that stations are hard put to find "the right song," says a Sirius DJ. Plus tastes have changed, says one singer-songwriter. "It's impossible today to imagine a songwriter like Burt Bacharach" penning a hit theme song anymore, she says. "Maybe if 50 Cent did the theme for some big romantic comedy." And there's the money: Beatles tunes can cost hundreds of thousands.

Burt Bacharach at the Mentor Foundation's Global Celebration Gala in this undated photo.
Burt Bacharach at the Mentor Foundation's Global Celebration Gala in this undated photo.   (Getty Images)
British singer Joe Cocker performs on stage at the Avo Session in Basel, Switzerland, Saturday, Nov. 3, 2007. (AP Photo/KEYSTONE/ Georgios Kefalas)
British singer Joe Cocker performs on stage at the Avo Session in Basel, Switzerland, Saturday, Nov. 3, 2007. (AP Photo/KEYSTONE/ Georgios Kefalas)   (Associated Press)
Canadian singer Celine Dion gargles the tune of one of her songs after she lost a bet during the German TV show Wetten dass...? (Bet that..) in Leipzig, eastern Germany, on Saturday night, Nov. 10, 2007. (AP Photo/Eckehard Schulz, Pool)
Canadian singer Celine Dion gargles the tune of one of her songs after she lost a bet during the German TV show "Wetten dass...?" (Bet that..) in Leipzig, eastern Germany, on Saturday night, Nov. 10,...   (Associated Press)
Canadian singer Celine Dion performs her song Taking Chances during the German TV show Wetten dass...? (Bet that..) staged in Leipzig, eastern Germany, on Saturday night, Nov. 10, 2007. (AP Photo/Eckehard Schulz, Pool)
Canadian singer Celine Dion performs her song "Taking Chances" during the German TV show "Wetten dass...?" (Bet that..) staged in Leipzig, eastern Germany, on Saturday night, Nov. 10, 2007. (AP Photo/Eckehard...   (Associated Press)
Kate Winslet played Rose in Titanic, a vehicle for Celion Dion's epic ballad My Heart Will Go On. Custom-written movie ballads are a scarcity now as directors look to well-established songs to populate their soundtracks.
Kate Winslet played Rose in Titanic, a vehicle for Celion Dion's epic ballad "My Heart Will Go On." Custom-written movie ballads are a scarcity now as directors look to well-established songs to populate...   (Paramount Pictures)
Celine Dion at the World Music Awards 2007.
Celine Dion at the World Music Awards 2007.   (Getty Images)
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