Taco Bell 'Beefiness' Lawsuit Dropped

So go ahead, enjoy a 'Beefy Crunch Burrito' with no worries
By Evann Gastaldo,  Newser Staff
Posted Apr 19, 2011 8:25 AM CDT
Taco Bell 'Beefiness' Lawsuit Dropped
Finally, the Beefy Crunch Burrito can go on living in peace.   (©bclinesmith)

Those of you hoping to see Taco Bell forced to defend the beefiness of its beef in court will be disappointed: The law firm that filed a class-action lawsuit against the fast food chain has now withdrawn it. The suit looked to force Taco Bell to stop calling its meat "beef," since, the suit alleged, the meat is actually just 36% beef. But Taco Bell said yesterday those allegations are "absolutely wrong" and that the lawsuit was voluntarily withdrawn with no money exchanged.

"This sets the record straight about the high quality of our seasoned beef and the integrity of our advertising," said Taco Bell CEO Greg Creed. But, though Taco Bell says it is not changing its products or ads, the law firm that filed the suit says in a statement that Taco Bell did make changes regarding "disclosure and marketing of its 'seasoned beef' product." Click for more coverage of the amusing case. (More Taco Bell stories.)

Get the news faster.
Tap to install our app.
X
Install the Newser News app
in two easy steps:
1. Tap in your navigation bar.
2. Tap to Add to Home Screen.

X