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December 4, 2008 10:28:10 AM CST



Sony Halves Developer Fees for Struggling PlayStation 3

Posted Nov 19, 07 2:27 PM CST in Business Technology 

(Newser) – In its latest effort to revive lagging sales, Sony has halved the price of a software development kit for its PlayStation 3 video game console. Last month, the company slashed the price of the console itself to consumers, in response to fierce competition from the better-selling Nintendo Wii, reports the AP. Sales of Microsoft's Xbox have also outstripped the PS3.

It's more difficult and expensive for developers to create games for the sophisticated PS3, and many developers have been focusing on the Wii instead. Improving PS3 sales is particularly important to Sony, because the PS3 supports the Blu-ray disc next-generation video against the rival HD-DVD format.

Source Associated Press

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This image, provided by Sony Computer Entertainment America Inc., shows heroine Nariko in an action scene from the new PlayStation 3 video game "Heavenly Sword." (AP Photo/Sony Computer Entertainment...   (Associated Press)
Visitors try their hand at Sony Computer Entertainment's PlayStation 3 at the Tokyo Game Show 2007 in Makuhari near Tokyo. The game show, billed as the world's largest, drew major game developers unveiling...   (Associated Press)
This image, provided by publisher Midway, shows Chow Yun-Fats Inspector Tequila as he takes on the Hong Kong mob in "Stranglehold," a new video game for the Xbox 360 and PlayStation 3. (AP Photo/Midway).   (Associated Press)
The first copies of the new Sony Playstation 3 (PS3) are packed.   (Getty Images (by Event))
Ritasu Thomas, aged 17, buys his Playstation 3.   (Getty Images (by Event))
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