Study Uncovers Big, Fat (Faced) Liars

Broad faces linked to unethical behavior, finds researchers

By Rob Quinn,  Newser Staff

Posted Jul 6, 2011 4:22 AM CDT | Updated Jul 6, 2011 6:19 AM CDT

(Newser) – Wide-faced men tend to be a lot trickier than their narrow-faced counterparts, according to researchers who measured the faces of hundreds of business school students before running them through assorted behavioral tests. The study found that broad-faced men are three times more likely to lie and nine times more likely to cheat, reports the Independent. No such link was found among women.

Researchers say wide-faced men appear to feel more powerful, which was linked to unethical behavior but also to success. Examination of the facial profiles of Fortune 500 execs revealed that men with wider faces were likelier to lead successful companies. "The same feelings of power and aggression that spark unethical behavior can be a net benefit if they are channeled correctly," the lead researcher says.

Would you buy a used car from this man?
Would you buy a used car from this man?   (AP Photo/Nick Ut)
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Men with larger facial ratios feel more powerful, and this sense of power then leads them to act unethically. - Lead researcher Michael Haselhuhn
of the University of Wisconsin

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