Mattel Out $310M After Losing Bratz Spat

MGA awarded damages, legal fees
By Rob Quinn,  Newser Staff
Posted Aug 5, 2011 4:56 AM CDT
Mattel has been ordered to pay MGA $310 million after losing a blockbuster copyright infringement case over the rights to the popular Bratz doll.   (AP Photo/MGA Entertainment)

(Newser) – The final bell has been rung in the long-running Mattel-MGA Entertainment court battle over Bratz—and Barbie's makers have taken a hell of a beating. A federal judge has ordered Mattel to pay MGA, the makers of Bratz dolls, a total of $310 million in punitive damages and lawyers fees, and rejected Mattel's request for a new trial, reports the Los Angeles Times.

A jury decided earlier this year that MGA hadn't infringed on Mattel's copyright or stolen trade secrets. Mattel argued that the designer who thought up the bratty, big-headed dolls broke his contract with the company when he took the idea to MGA. The judge's ruling leaves Mattel little room for appeal, although a second fight is looming: MGA says the Mattel lawsuit has damaged the Bratz brand to the tune of $1 billion and it intends to recoup the loss through a separate lawsuit.

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