'Cyber Monday' Breaks Records

Online shopping's biggest day rose 21%, to $733M; purchases made mostly from work
By Lucas Laursen,  Newser Staff
Posted Nov 28, 2007 6:29 AM CST
'Cyber Monday' Breaks Records
Online goes 3-D. Brookstone's new 3-D virtual store, powered by Kinset technology, makes shopping online more realistic and interactive than ever. (PRNewsFoto/Brookstone, Inc.)   (Associated Press)

Online sales on Cyber Monday, the Monday after Thanksgiving, soared 21% over the previous year to a record-breaking $733 million, Marketwatch reports. Some 60% of the purchases were made from work, say comScore analysts; the average dollars spent per buyer decreased 12% from the same day a year earlier.

Cyber Monday is reputed to be biggest day of the year for online sales, when consumers order whatever they couldn’t find in brick-and-mortar stores over the Thanksgiving weekend, but comScore expects single-day sales to break the $800-million mark in the coming weeks. Amazon and Wal-Mart led the pack Monday, while Yahoo’s shopping service was the sixth-biggest seller, despite a technical failure that blocked some sales. (More holiday shopping stories.)

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