Lacoste to Norway: Don't Let Breivik Wear Our Clothes

Situation a 'nightmare' for label
By Kate Seamons,  Newser Staff
Posted Sep 8, 2011 9:24 AM CDT
Lacoste to Norway: Don't Let Breivik Wear Our Clothes
Anders Behring Breivik, clad in Lacoste.   (AP Photo/Aftenposten/Jon-Are Berg-Jacobsen)

Abercrombie's woes have officially been relegated to second place. In first, the headache Lacoste is dealing with. It seems Norway shooter Anders Behring Breivik really likes the French fashion label, so much so that he insists on wearing a red Lacoste sweater whenever he leaves prison ... and he even mentioned the brand in his manifesto, writing that "refined people like him should wear brands like Lacoste." Now the label is turning to cops for help, reports the Telegraph.

It has asked Oslo police to bar Breivik from donning the brand, according to a Norwegian newspaper. "The company feels that such a man sporting their clothes could do considerable harm to their reputation," explains a police rep. No comment from Lacoste. (More Lacoste stories.)

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