Analysts say earlier hours could become the norm
(NEWSER) - Despite outcry and even protests beforehand, it appears the strategy of opening as early as 10pm Thursday night worked for Black Friday retailers, meaning “ Black Midnight ” or even “ Black Thursday ” will likely become the norm. The Los Angeles Times reports that Toys R Us, Sears, and Target all reported longer lines than usual, and at least one mall also experienced significantly better traffic. Early estimates show sales increased 10% to 14%, the AP reports, and retail analysts agree sales are likely up from last year. “After seeing what I saw last night I can't imagine that this is going to be a one year only shot,” says one. More»