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E-Books Now Pricier Than Real Books

Publishers set own prices, and set them high

By Kevin Spak,  Newser Staff

Posted Dec 15, 2011 8:57 AM CST

(Newser) – If you're hoping Santa drops a Kindle or Nook under your tree, be forewarned: e-book bestsellers don't cost $9.99 anymore. These days, electronic tomes can cost as much or more than their print counterparts, the Wall Street Journal reports, thanks to a move from the six top publishers to set their own e-book prices. A digital copy of Ken Follett's Fall of Giants, for example, will cost you $18.99, while a paperback copy from Amazon is just $16.50.

You can blame Steve Jobs for the change. Before the iPad, publishers sold e-books in a traditional wholesale model, allowing retailers like Amazon to discount them. But Jobs convinced them to switch to setting their own prices. Ironically, they're making less money this way; Amazon used to pay them full hardcover wholesale price on each book, and take a loss to sell them at $9.99. And the last year has also seen a boom in e-book piracy, a possible result of the price hikes.

This undated photo provided by Amazon.com, shows the Amazon Kindle Touch 3G.
This undated photo provided by Amazon.com, shows the Amazon Kindle Touch 3G.   (AP Photo/Amazon.com)
A person uses an Amazon Kindle in this file photo.
A person uses an Amazon Kindle in this file photo.   (Getty Images/AFP)
A customer looks at a nook electronic reader at a Barnes & Noble book store in Hackensack, N.J., Tuesday, Feb. 9, 2010.
A customer looks at a nook electronic reader at a Barnes & Noble book store in Hackensack, N.J., Tuesday, Feb. 9, 2010.   (AP Photo/Mark Lennihan)
An attendee at Amazon.com Inc.'s annual shareholders meeting holds a Kindle book-reading device at a display outside the meeting hall, Tuesday, May 25, 2010, in Seattle.
An attendee at Amazon.com Inc.'s annual shareholders meeting holds a Kindle book-reading device at a display outside the meeting hall, Tuesday, May 25, 2010, in Seattle.   (AP Photo/Ted S. Warren)
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COMMENTS
Showing 3 of 25 comments
HarryBeaver
Dec 22, 2011 7:43 PM CST
I might be concerned if I thought there was a book published in the last 50 years that was worth reading.
the bookchuck
Dec 17, 2011 11:33 AM CST
We have a saying in the bookselling world; "Today's bestseller is tomorrows Clearance book". Also, lose or break your e-reader (or forget to charge it) and your out ALL of your books, I'm not likely to lose more than one at the time and don't need any accessories to read, other than light. And that's before we even get to format conflicts or techno-evolution (think 'Beta-max'). Even as a semi-advocate of the e-readers, I see drawbacks, not the least of which is publishers' short-sighted position on prices. If you treat your customers like they're idiots, most simply won't be your customers for very long.
JamaicaJim
Dec 16, 2011 1:02 PM CST
Soon, a real book will fetch millions. While an e-book you'll get free when you fill the tank at the pump. Bring on the  hackers, pirates and watch these greedy bastards cry like Bernie Madoff in the shower....nightly.
 

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