How Much Will We Spend on Super Bowl Snacks? $1.02B, according to TurboTax By Evann Gastaldo, Newser Staff Posted Jan 28, 2012 2:17 PM CST 8 comments Comments Lots of potato chips are going to be sold next weekend. (AP Photo/Damian Dovarganes) (Newser) – It's not nearly as much as we spent on Halloween candy, but it's significant: Americans will spend $1.02 billion on Super Bowl snacks this year, according to a TurboTax infographic obtained by AdWeek. That includes $184.4 million on potato chips, $40 million on pretzels, and $36.3 million on … "puffed cheese." Click through for the whole graphic, which offers all sorts of other fun figures related to the big game.