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Scientists Spot Trouble With Online Dating

'Supermarkets of love' no better than bars for meeting people: Study

By Matt Cantor,  Newser Staff

Posted Feb 7, 2012 3:34 PM CST

(Newser) – Online dating could help you find your perfect match—but your chances aren't any better than they'd be at a bar, a study suggests. You can't tell much about the people listed on sites like Match.com. Browsing such lists "overloads people and they end up shutting down," the psychology professor behind the study tells Reuters. It amounts to shopping at "supermarkets of love": When you have too many choices, you make bad decisions.

Algorithms that sites like eHarmony use to match people probably don't help much, the researchers say. "Eighty years of relationship science has reliably shown you can't predict whether a relationship succeeds based on information about people who are unaware of each other," says the professor. In short, "there is no reason to believe that online dating improves romantic outcomes," a co-author tells Time. "It may yet, and someday some service might provide good data to show it can, but there is certainly no evidence to that right now.”

Online dating has two major problems, psychologists say.
Online dating has two major problems, psychologists say.   (Shutterstock)
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COMMENTS
Showing 3 of 14 comments
MDD
Feb 8, 2012 9:30 AM CST
The only dating site worth a dam is Ashly Madison, they guarantee an affaire to remember...
shmortisborg
Feb 8, 2012 7:13 AM CST
Its only as good as the people using it, maybe if there wasnt these types of negative stigma on them then more normal people would use them.
chezwhat
Feb 7, 2012 8:57 PM CST
True love can indeed be found online. Rush Limbaugh ordered a case of vicodin, and 200 Meat Lovers pizzas on the internets.  
 

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