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Starbucks Patrons Spread the Cheer

Pay-it-forward treat proves contagious at Washington store

By Nick McMaster,  Newser Staff

Posted Dec 21, 2007 5:02 PM CST

(Newser) – In what's being hailed as a true display of holiday goodwill, customers at a Starbucks in Marysville, Wash., have been "paying ahead"—paying for the next car in the drive-through order—in a “chain of cheer” more than 800 lattes long. The Seattle Times reports that the trend was started by an anonymous older woman who frequently treats those behind her.

But after the woman's visit Wednesday, the recipient of her holiday cheer passed it along, and a zealous barista asked following customers if they wanted to keep the chain going. The store finished with a positive balance, so Thursday’s first driver got a free drink and a chance to pay ahead—this time in front of a gaggle of TV crews covering the fad.

A coffee-drinker walks away from a Starbucks store in downtown Seattle in this Tuesday, Nov. 13, 2007 file photo. (AP Photo/Ted S. Warren, file)
A coffee-drinker walks away from a Starbucks store in downtown Seattle in this Tuesday, Nov. 13, 2007 file photo. (AP Photo/Ted S. Warren, file)   (Associated Press)
A woman passes by a Starbucks coffee shop, Tuesday, July, 31, 2007, in Seattle.   (AP Photo/Andrei Pungovschi)
A woman passes by a Starbucks coffee shop, Tuesday, July, 31, 2007, in Seattle. (AP Photo/Andrei Pungovschi)   (Associated Press)
Bobbie Ishikawa, left, makes espresso drinks at the original Starbucks store, kept as is was in the beginning complete with items with the original logo, in the Pike Place Market in Seattle in this April 12, 2007 file photo. (AP Photos/Kevin  P. Casey, file)
Bobbie Ishikawa, left, makes espresso drinks at the original Starbucks store, kept as is was in the beginning complete with items with the original logo, in the Pike Place Market in Seattle in this April...   (Associated Press)
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