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Google Exec Jumps Ship to Lead Yahoo

Marissa Mayer calls it 'a reasonably easy decision'

By Neal Colgrass,  Newser Staff

Posted Jul 16, 2012 4:04 PM CDT

(Newser) – Yahoo shocked Silicon Valley today by luring a top Google executive to lead the rudderless Internet company, the New York Times reports. Marissa Mayer, one of corporate America's most prominent women—and a rare public face for Google—agreed to become Yahoo's CEO starting tomorrow. She "had an amazing time at Google" for the past 13 years, she said, but "it was a reasonably easy decision" to lead Yahoo—"one of the best brands on the Internet."

Mayer was responsible for many popular Google products, including Google News, Google Images, Gmail, and the search homepage's clean, white look. She's now hashing out a Yahoo strategy, she says, which will leverage its strong sports, finance, and e-mail franchises. But she probably won't challenge Google's search supremacy, the Times notes. Yahoo has struggled to keep its top executives lately, with Scott Thompson quitting over apparent lies on his resume, Carol Bartz getting a quick boot, and co-founder Jerry Yang lasting just two years as CEO.

Marissa Mayer of Google speaks at TechCrunch Disrupt NYC 2012, on May 22, 2012 in New York City.
Marissa Mayer of Google speaks at TechCrunch Disrupt NYC 2012, on May 22, 2012 in New York City.   (Getty Images)
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COMMENTS
Showing 3 of 8 comments
Itchywolf
Jul 17, 2012 6:50 AM CDT
@Jroger765: Not sure if joking, or incredibly ignorant about the multitude of search engines and the vast array of products that google has it's grubby little hands in. This has got to be the single worst business decision since the time in the early 90's when I said "Who the hell would ever want to buy things from an online auction?"
MDD
Jul 17, 2012 3:18 AM CDT
I give her 3 months.
jroger765
Jul 17, 2012 2:25 AM CDT
Hope she does well. We really need to wean off being too dependant on one company for search. We need rivalries.
 

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