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Obama Sidesteps Press Corp, Embraces 'Soft' Media

Politico: He's focusing on outlets like 'People' instead

By John Johnson,  Newser Staff

Posted Aug 18, 2012 10:56 AM CDT

(Newser) Politico calls it the president's "soft-media" strategy. He's largely avoiding the White House press corp and instead giving interviews to the likes of ESPN, People, Entertainment Tonight, and local TV outlets specializing in softball questions. A White House spokesman explains that it's a way to reach Americans who don't typically read the New York Times. The DC press corps is fuming, of course, given that Obama has held only half as many press conferences (eight) as George W. Bush and Bill Clinton had at this point in their re-election campaigns.

One former Bush spokesman says it may be frustrating, but it's also smart: “I think just think it comes down to their overall strategy, which is to be low risk, to play it safe," says Trent Duffy. "They feel like they’re ahead and there’s no need to put the president in a position where he makes a mistake. They feel like they’ve got it won, and Romney’s got to do something dramatic.” Until then, the thinking goes, bring on the softballs. Read the full story here.

President Obama works the crowd during a campaign stop Wednesday in Davenport, Iowa.
President Obama works the crowd during a campaign stop Wednesday in Davenport, Iowa.   (AP Photo/Charles Rex Arbogast)
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COMMENTS
Showing 3 of 46 comments
RinoHunter
Aug 18, 2012 8:27 PM CDT
What a lightweight Obama is.  He's giving community organizers a bad name.  He did an interview in New Mexico radio and his toughest question:  Which do you prefer Red or Green salsa?  What the hell does that have to do with winning elections or running a country.  Send this worthless clown back to Chicago or Kenya or where ever he wants to gol
shaboom
Aug 18, 2012 3:51 PM CDT
Would you want the job of crafting a message to overcome the admins deep problems? "I was president for 4 years on a change platform but I don't actually like to lead"
rifleman1234
Aug 18, 2012 2:43 PM CDT
what a loser!
 

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