Columbia College Chicago film student Max Rice knew he could snag Fox in a national TV prank after a friend of a friend reached out in a phone call seeking conservative graduates to blast President Obama on television. "When I picked up the phone, my ears perked up at the national TV part," Rice tells Talking Points Memo. "I was like, 'Yeah, I graduated college.' And they should have known I hadn't graduated." Rice pulled off a stunning prank interview with Gretchen Carlson of Fox and Friends as a tipsy frat "bro," rambling about meeting Obama in third grade. He never made the point Fox was seeking—that he was disenchanted with the president and would vote this time around for Mitt Romney—and Carlson finally pulled the plug on him for not being "serious."
Fox did almost no screening of the 20-year-old college student, other than sending him an email, says Rice. "It was a checklist, basically,” he says. “I had to have voted for Obama in 2008, feel disenfranchised, and now be voting for Romney." Rice wasn't old enough to vote four years ago. "That’s why I said I supported Obama, I didn’t say 'vote,'” he snickers. Each time someone called from Fox, Rice says he gave contradictory information about himself. In one call, he said he majored in English; in another, engineering. “I don’t care if there’s any negative press about me. I think there’s a greater issue,” Rice says. “Our media should be a tool to educate the masses, instead of getting ratings and selling Cheetos. This is proof.”