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September 7, 2008 12:25:58 AM CDT

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Amateur MTV Journos to Cover Election

Posted Jan 12, 08 7:37 PM CST in Arts & Living 

(Newser) – MTV is banking on enthusiastic amateurs to make it the go-to source for hip election news. The "Street Team"—51 mostly-under-25 journos armed with laptops, digital cameras, and camcorders—have been deployed to recapture eyeballs and cachet lost to bloggers, Comedy Central, and YouTube, while "redefining journalism," MTV's president says.

The Street Team—one person from each state and Washington DC—were given intensive basic training in journalism, including "don't drink with your sources," and lessons on how to operate Panasonic camcorders, the Boston Globe reports. Each will broadcast in his or her region, and the AP will distribute Street Team videos to its online video network.

Source Boston Globe

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This file photo shows MTV's coverage of the 2004 election on TRL.   (Getty Images)
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election 2008  • television  • journalism  • blogger  • MTV  • young voters  • online journalism


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