Next Up for USPS: Fashion Line
Yes, we said postal service fashion line
By Evann Gastaldo, Newser Staff
Posted Feb 20, 2013 6:56 AM CST
US Postal Service letter carrier of 12 years, Jamesa Euler, encounters a barking a dog while delivering mail, Thursday, Feb. 7, 2013, in Atlanta.   (AP Photo/David Goldman)

(Newser) – Well, this is unexpected: The struggling US Postal Service's next venture ... is a fashion line. Of (it gets odder) "wearable electronics." Inspired by the unofficial USPS motto—"Neither snow nor rain nor heat..."—the line of apparel and accessories will be called "Rain Heat & Snow," Fast Company reports. The brand will be a partnership with the Wahconah Group, and it looks to "put the Postal Service on the cutting edge of functional fashion," according to a statement. The main focus will be "smart apparel" or "wearable electronics," clothing that incorporates technology. Sorry, ladies: The Verge notes that the line will initially feature men's items only.

More From Newser
My Take on This Story
To report an error on this story,
notify our editors.
Next Up for USPS: Fashion Line is...
20%
9%
0%
13%
1%
57%
Show results without voting
You Might Like
Comments
Showing 3 of 16 comments
CanisMaximus
Feb 20, 2013 11:35 PM CST
Kill me now. As a Carrier about to retire (well, less than 3 years) I can't wait to see this roll up on me.
LenettW3
Feb 20, 2013 3:19 PM CST
Wonder if Karl Lagerfeld was behind this? The walking dead needs a new clothing line. LOL!!!
HANKHILL
Feb 20, 2013 12:48 PM CST
and who in their right mind wants to look like the mailman on check day?????