Romney Gets Personal in Michigan

Will candidate's more emotional touch save his campaign?
By Wesley Oliver,  Newser Staff
Posted Jan 13, 2008 10:04 PM CST
Presidential hopeful former Gov. Mitt Romney, R-Mass., talks in the spin room after a Republican presidential debate in Myrtle Beach, S.C. Thursday, Jan. 10, 2008. (AP Photo/Brett Flashnick)   (Associated Press)
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(Newser) – You can go home again, Mitt Romney is finding in Michigan, where the GOP presidential candidate has adopted a softer approach as he vies for a badly needed primary victory in the state where he was born and raised and his father was governor. Voters are responding to the more personal approach, and polls show him gaining ground against John McCain. He's telling Michigan residents he shares their pain, and, for a change, he seems sincere, Politico says.

“If I’m president of the United States, I will not rest until Michigan has come back,” Romney vowed on his last stop Saturday, to loud applause. The usually uptight candidate is opting for more candor, embracing his first-grade teacher and opening up when discussing his father. Voters don’t seem to mind that the former Massachusetts governor hasn’t called Michigan home since 1965, Politico notes.