WSJ: Amazon Building Smartphone With 3D Screen Rumors of some kind of device heating up again By John Johnson, Newser Staff Posted May 9, 2013 6:48 PM CDT 6 comments Comments Jeff Bezos, CEO and founder of Amazon, speaks at the introduction of the new Amazon Kindle Fire HD last year. (AP Photo/Reed Saxon) (Newser) – Rumors of an Amazon smartphone have been kicking around for a while, and the Wall Street Journal weighs in today with some funky-sounding specifics. Its sources say one of the devices the company is working on has a 3D screen: "Using retina-tracking technology, images on the smartphone would seem to float above the screen like a hologram and appear three-dimensional at all angles," writes Greg Bensinger. "Users may be able to navigate through content using just their eyes." At VentureBeat, John Koetsier writes that it's a safe bet Amazon will come out with a smartphone sometime this year. But he's skeptical about this 3D business, even suggesting the nugget might have been planted as a way to identify the source of leaks. And at Business Insider, Jay Yarow writes that for Amazon's sake, it better be false. "There is no value in a 3D screen," he writes. "HTC made a phone with a 3D screen, the EVO 3D. It didn't come out with a second 3D phone, which tells you all you need to know."