100M Facebook Users Are Not Human
Site including pets and brands in user data
By Ruth Brown, Newser Staff
Posted May 18, 2013 3:25 PM CDT
A worker looks at reviews at Facebook headquarters in Menlo Park, Calif.   (AP Photo/Paul Sakuma, File)

(Newser) – Apparently not everyone on Facebook has an actual face. A new analysis of Facebook user data has found that of the site's much-boasted-about 1 billion users, only 889.3 million of them are actual people, reports Quartz. The other 100 million? Probably brands, pets, parodies and kitchen appliances. Yet Facebook is still including those accounts in its "active monthly user" figures. Facebook claimed recently that its active users had hit 1.1 billion, reports TechCrunch. But the study says that won't actually happen with real, live human beings until 2014.

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May 19, 2013 1:53 PM CDT
That's how Facebook fooled all the investors and advertisers into doing business with them, causing stocks to appear more valuable. CEO boy should have charges pressed on him...
May 19, 2013 1:19 PM CDT
Crap, I knew I shouldn't have friended Sasha the Siberian. I wondered when she said her favs were long races and leather chew toys, and doing it doggie style. That b-tch.!
May 19, 2013 12:38 PM CDT
WELL WE KNEW THAT just by the way they make comments in Farcebook! Same as here in Newser!