Men's Wearhouse Boots Gravelly-Voiced Founder
'You're gonna like the way you look. I guarantee it.' Yeah, that guy
By Evann Gastaldo, Newser Staff
Posted Jun 19, 2013 12:16 PM CDT
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(Newser) – "George Zimmer" may not be a household name, but his is a household voice. Zimmer is the guy who's been saying, "You're gonna like the way you look. I guarantee it" in Men's Wearhouse commercials for the past 28 years. In addition to being the company's gravelly-voiced spokesperson, he was also its founder and chairman ... "was" being the operative word. The chain announced today that it had terminated Zimmer, USA Today reports. The statement did not offer a reason why, but Zimmer offered a statement of his own.

In it, the 64-year-old claims he's been talking to the board of directors about his concerns with where the company is headed; the board, he says, "has inappropriately chosen to silence my concerns," ABC News reports. Zimmer was a substitute school teacher who started the discount clothing chain 40 years ago in Houston. He served as CEO from 1991 to 2011, when he became executive chairman; one analyst says Zimmer apparently "had difficulty letting go of the reins." What's more, he adds, the company was no longer sure Zimmer was an effective spokesperson, "particularly with the millennial consumer."

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Showing 3 of 32 comments
trebor171
Jun 22, 2013 7:30 PM CDT
Article said he became CEO in 1991. What was he the first 20 years he owned the company?
fractal
Jun 21, 2013 5:22 AM CDT
Famous Amos cookies were good till the board of directors took control of that company, also. Now they are crap, and I expect Men's Warehouse to go the same way.
gomer99
Jun 20, 2013 2:05 PM CDT
This is the MEN'S WAREHOUSE.......not the millennial metrosexual warehouse. It is a clothing store for grown-up's. Glad I sold short........this place is down the shittthole.