Is MySpace Murdoch's Top Investment?

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• When Is A Facebook Friend Just A Friend?

  Jun 27, 08 8:12 CDT
  There’s a movement among some social Web services, from MySpace and Yahoo to Plaxo, to let users share data, the MIT Technology Review reports. Take Google’s new Friend Connect, a service that lets users transport profiles and connections among sites. But Facebook, for one, is swimming against the tide, working to control its users’ data and arguing that control protects their privacy. More »

• Facebook Just 'Flavor of the Month': Murdoch

  Jun 23, 08 3:11 PM CDT
  Rupert Murdoch today insulted the rival of his popular MySpace, calling Facebook the “flavor of the month” and a mere “directory”—on the occasion of his social networking sinking to the No. 2 spot in worldwide traffic. The media mogul said Facebook was not a real social network, and pointed to MySpace’s entertainment focus, the Sydney Morning Herald reports. More »

• Networks Social Indeed, But Ad Dollars Remain Elusive

  Jun 16, 08 10:07 CDT
  A makeover planned to begin Wednesday for MySpace is the latest sign of the continued struggle to make social networking the cash cow many thought it would be when News Corp. bought the site three years ago, the New York Times reports. MySpace's user base has grown from 16 million to more than 118 million since—but still falling short of profit targets. More »

• 'Lifestreaming' Challenges Traditional Social Networking

  Jun 10, 08 4:47 PM CDT
  A new kind of open social networking is gaining a foothold with online leaders. “Lifestreaming” services like FriendFeed—launched in February by ex-Google employees—let users bring online social activities from various sources together in one feed. Leader FriendFeed is logging 150,000 visitors a month, but the big players won’t cede ground without a fight, one VC told the Financial Times. More »

• Making Web More Social Has Google, Facebook Less So

  Jun 3, 08 3:35 PM CDT
  Though Facebook cited privacy concerns in pulling the plug on a partnership with Google aimed at making the Web more social, dollar signs are more likely behind its withdrawal from Friend Connect, the Washington Post reports. "What Facebook is after really is control over their users," one analyst says of the threat to the company's advertising hold. More »