Tsarnaev Doubles Sales of Rolling Stone
Boycott no match for the controversial issue
By Arden Dier, Newser Staff
Posted Aug 1, 2013 1:40 AM CDT
   (Rolling Stone)

(Newser) – Further proof that a good furor can gin up business: Despite a boycott that saw some retailers yank the issue from shelves, Rolling Stone's "Boston Bomber" cover featuring Dzhokhar Tsarnaev was a hit on newsstands, selling twice as many issues as usual, Ad Week reports. The mag unloaded 13,232 copies between July 19 and July 29 at nearly 1,500 retailers—a 102% jump from last year's average. (In case you're wondering why that number seems low, only 5% of Rolling Stone's circulation is sold at retail.)

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Showing 3 of 29 comments
crankydude
Aug 6, 2013 11:06 PM CDT
Was every first time purchaser of this issue identified and made to sign an affidavit as to what made them buy it?
sickdaddy
Aug 1, 2013 3:33 PM CDT
Time, Newsweek, etc put killers on their covers. No one cares then. People just want to bitch.
HANKHILL
Aug 1, 2013 3:22 PM CDT
hey rolling stone if you want over the top sales show me a pix of HIS DEAD BODY ON COVER!