Snappy newsletters. Simple Facebook sharing. Spirited comments. Sweet features are waiting… GET THEM NOW!

Hot on Facebook
Uproar After NC State Agent 'Fixes' Girl's Lunch Preschooler has to eat chicken nuggets instead of mom's meal »

AT&T and Yahoo Forge Alliance

Yahoo nets AT&T's subscribers in search and ad deal

By Nick McMaster,  Newser Staff

Posted Jan 30, 2008 5:24 PM CST
Email

(Newser) – Yahoo and AT&T announced a new alliance today in which Yahoo will provide search and advertising on AT&T’s mobile phones, the San Jose Mercury News reports. AT&T in turn will get their att.net web portal redesigned by Yahoo, through which their customers will get access to Yahoo’s services at no additional charge.

"We are now the search engine and the advertising engine behind all of AT&T Mobility customers," said an exuberant Yahoo representative. CEO Jerry Yang said the agreement “once again raises the bar” for the mobile Internet industry.

The Yahoo tent at the Consumer Electronics Show (CES) is seen in Las Vegas, Monday, Jan. 7, 2008. (AP Photo/Paul Sakuma)
The Yahoo tent at the Consumer Electronics Show (CES) is seen in Las Vegas, Monday, Jan. 7, 2008. (AP Photo/Paul Sakuma)   (Associated Press)
AT&T and Yahoo have formed a strategic alliance and advertising revenue sharing agreement.
AT&T and Yahoo have formed a "strategic alliance" and advertising revenue sharing agreement.   (Official Logos; Composite)
Yahoo sign posted at the Consumer Electronics Show (CES) in Las Vegas, Monday, Jan. 7, 2008. Yahoo is expected to release quarterly earnings Tuesday, Jan. 29, 2008. (AP Photo/Paul Sakuma)
Yahoo sign posted at the Consumer Electronics Show (CES) in Las Vegas, Monday, Jan. 7, 2008. Yahoo is expected to release quarterly earnings Tuesday, Jan. 29, 2008. (AP Photo/Paul Sakuma)   (Associated Press)
An AT&T logo is displayed on an AT&T truck July 25, 2006 in Park Ridge, Illinois.
An AT&T logo is displayed on an AT&T truck July 25, 2006 in Park Ridge, Illinois.   (Getty Images)
« Prev« Prev | Next »Next » Slideshow
To report an error on this story, notify our editors.
A snapshot of the day's best news stories.
 
COMMENTS
Be the first to comment on this story.

Yahoo nets 70 million users in deal
Reuters

More details on the new alliance
East Bay Business Times

 
Yahoo • cell phones • AT and T • Internet advertising • web portals • mobile Internet

More Newser Stories

Mount Everest Gets 3G Coverage

US Hires Top Lawyer to Mull Google-Yahoo Antitrust Case

Web Connects, But Can't Think Before It Links

Yahoo Strikes Deal With Google on Search Ads

Yahoo, Google Close in on Search Ad Deal
NEWS FROM OUR PARTNERS
Other Sites We Like:   24/7 Wall St.   |   Betty Confidential   |   BuzzFeed   |   Cracked   |   Fark   |   Timelines   |   The Frisky   |   Geek Sugar   |   NewsOne