Skip to: Content
Skip to: Site Navigation
Skip to: Search

December 2, 2008 10:26:08 AM CST



Boardroom Hoax Has Street Abuzz

Posted Feb 16, 08 7:47 AM CST in Business 

(Newser) – Joe Herrick asks wonk-like questions about the impact of lean Six Sigma management techniques, is unfailingly polite and talks the talk of quarterly corporate conference earnings calls, fitting in nicely with the other securities analysts asking questions of the company’s head honchos. The problem is, reports the Wall Street Journal, Herrick is a hoax, and his mission is a mystery.

He’s insinuated himself into calls with execs from PepsiCo, Molson and several other companies, each time posing as a well-known analyst to get selected, then introducing himself as “Joe Herrick of Gutterman Research,” and asking his question and follow ups. His impersonation has ruffled feathers, but little else. "If he was spoofing I would hope he'd be funnier," says one analyst.

Source Wall Street Journal

0 comments | Print E-mail | Digg Seed this on Newsvine Add this link to Del.icio.us StumbleUpon
A hoax caller is haunting Wall Street earnings calls.   (ShutterStock)
« Prev« Prev | Next »Next » Slideshow
Our editors also recommend:

Tags

earnings reports Pepsi hoax



Loading...

Premium Articles from HighBeam

Find more articles like this

Today's Most Popular

Loading...

Other Business Stories


What is Newser?

2008 Codie Finalist

Face it: there's too much news. At Newser a team of editors and writers culls the most important stories from hundreds of U.S. and international sources and reduces them to a headline, picture, and two paragraphs. It's the Newser guarantee: we can take any report or column or video and pack what you need to know into 120 words or less. Newser's short-form aggregation, visual format, and unique information tools help you get more of the kind of news you want, in a quicker and more entertaining way. And we do it 24/7—you can come back morning, noon, night (and in between) for something new that matters. Read less, know more.

Learn more »