World's Biggest Tech Show Goes Green

Top IT companies will display environmental friendliness at CeBIT
By Laurel Jorgensen,  Newser Staff
Posted Mar 3, 2008 8:19 AM CST
A worker cleans up a wall at the IBM booth on the CeBIT exhibition in Hanover, northern Germany, on Friday, Feb. 29, 2008. The world's biggest IT fair opens its doors on Tuesday, March 4, and runs through...   (Associated Press)
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(Newser) – Greener tech solutions are a focus of this year’s CeBIT technology trade fair, which opens tomorrow in Germany. Tech companies from around the world will showcase products like servers that use less electricity alongside their hot new gadgets, AP reports. The emphasis on green ideas sets the tone for the international industry, Microsoft Germany’s general manager says.

“This is the place where the agenda of the IT sector is defined,” says an IBM exec. The fair also is partnering with the Climate Savers Computing Initiative to push for reducing greenhouse gas emissions caused by computers. A demonstration office at the fair will show how greener solutions can work in an everyday office. CeBIT runs through Sunday.