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Apple May Offer Unlimited Tunes in iPods, iPhones

Posted Mar 19, 08 10:00 AM CDT in Business,  Technology 

(Newser) – Apple is considering bundling unlimited access to the iTunes library with its next generation of iPods and iPhones, reports the Financial Times. In a similar move launched in December, Nokia will pay music industry partners almost $80 per handset for “comes with music” phones. Apple has offered just $20 to labels included in its library. One insider says, “It's who blinks first, and whether or not anyone does blink."

Research has shown that consumers would spend a premium of $100 for unlimited music or pay $7-$8 monthly; the subscription model would only work on the iPhone, where it could piggyback on the network provider’s billing. Apple’s iTunes store is thought to be far less profitable than its hardware, reports the FT.

Source Financial Times (UK)

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Apple CEO Steve Jobs in a Tuesday, Jan. 15, 2008 file photo. Apple is considering unlimited music on its next-generation iPhones and iPods, reported the Financial Times on Wednesday, March 19, 2008.   (AP Photo/Paul Sakuma)
Free music on the next iPhone? Apple is considering its options, reported the Financial Times on Wednesday, March 19, 2008.   (AP Photo)
Free music on the next iPod? Apple is considering its options, reported the Financial Times on Wednesday, March 19, 2008.   (AP Photo/Paul Sakuma, file)
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