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Apple's Profit Rises 36% on Strong Mac Sales

Posted Apr 23, 08 4:29 PM CDT in Technology,  Business 

(Newser) – Apple's profit surged 36% in its second quarter, beating analysts' estimates thanks to strong sales of laptops, Bloomberg reports. The company earned $1.05 billion, or $1.16 a share; analysts expected $1.06 a share. Revenue grew 43%, to $7.5 billion, despite the sluggish economy. The company sold 2.29 million Macs, with strong sales in particular of its new ultra-thin Air notebook.

"We're seeing this Mac resurgence because of the sex appeal of the brand,'' said an industry analyst. "The MacBook Air is novel enough that it brings people into the Apple store, even if they're not in the market for it.''

Sources Bloomberg, Wall Street Journal

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Apple CEO Steve Jobs makes the keynote address at the MacWorld conference in San Francisco, Tuesday, Jan. 14, 2008.   (AP Photo/Paul Sakuma, file)
In this March 6, 2008, file photo, Apple CEO Steve Jobs gestures in front of an image of an Apple iPhone at Apple headquarters in Cupertino, Calif.   (AP Photo/Paul Sakuma, File)
An Apple customer uses an MacBook Air laptop at an Apple Store in Palo Alto, Calif., Monday, April 21, 2008.   (AP Photo/Paul Sakuma)
Apple CEO Steve Jobs introduces the new Apple iPod Touch in San Francisco, in this Sept. 5, 2007, file photo.   (AP Photo/Paul Sakuma, file)
Apple MacBook Air is shown at the MacWorld Conference in San Francisco, Tuesday, Jan. 15, 2008.   (AP Photo/Paul Sakuma)
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Apple  • iPod  • Steve Jobs  • Macintosh  • MacBook Air


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