Snappy newsletters. Simple Facebook sharing. Spirited comments. Sweet features are waiting… GET THEM NOW!

Mega-Brand Rollout Revives Ol' Blue Eyes

Warner deal brings back digitized Sinatra as ad pitchman

By Kate Rockwood,  Newser Staff

Posted May 11, 2008 2:59 PM CDT

(Newser) – Ol' Blue Eyes is still doing it his way—or his heirs' way, to be more precise. Frank Sinatra's family has inked a deal with Warner Music Group to ensure the singer's return on the 10th anniversary of his death: A postage stamp and new CD and DVD collections are coming out, as is a digital resurrection of the Pack Master turned ad pitchman, the Los Angeles Times reports.

"There is a lot of interest, and the hard part is deciding what is right and what is wrong," said Tina Sinatra, the crooner's youngest daughter. "But people remain fascinated by Dad. The truth is that his image and his cachet has sustained and perpetuated him just as much as his incredible talent. He is handed from one generation to the next."

Frank Sinatra's  daughter Tina Sinatra, poses with a 10-ft. image of the Frank Sinatra commemorative postal stamp that will be issued next spring by the United States Postal Service.
Frank Sinatra's daughter Tina Sinatra, poses with a 10-ft. image of the Frank Sinatra commemorative postal stamp that will be issued next spring by the United States Postal Service.   (AP Photo/Damian Dovarganes)
This is a Dec. 13, 1990 file photo of Frank Sinatra  during a concert on his 75th birthday at the Meadowlands Area in East Rutherford, N.J.
This is a Dec. 13, 1990 file photo of Frank Sinatra during a concert on his 75th birthday at the Meadowlands Area in East Rutherford, N.J.   (AP Photo/Bill Kostroun)
In this image released by the USPS, the Frank Sinatra commemorative postal stamp is shown.
In this image released by the USPS, the Frank Sinatra commemorative postal stamp is shown.   (AP Photo/USPS)
« Prev« Prev | Next »Next » Slideshow
To report an error on this story, notify our editors.
A snapshot of the day's best news stories.
 
COMMENTS
Be the first to comment on this story.

More Newser Stories

Pepsi Buys Branding Rights to MTV Award

'Conspiracy' Video Claims to Show Jacko Still Alive

Second Person Dead in Madonna Stage Collapse

1 Dead After Stage for Madonna Show Collapses

Will.i.am Reveals Jacko's Last Album: Dance Music


NEWS FROM OUR PARTNERS
Other Sites We Like:   24/7 Wall St.   |   Betty Confidential   |   BuzzFeed   |   Cracked   |   Fark   |   Timelines   |   The Frisky   |   Geek Sugar   |   NewsOne