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AT&T Starts Rationing iPhones

Shortage is fueling speculation that new model is near

By Rob Quinn,  Newser Staff

Posted May 15, 2008 10:02 AM CDT

(Newser) – AT&T is limiting customers to one iPhone purchase each to keep the popular product in stock longer, according to a newsflash sent to managers and picked up by the Boy Genius Report, and Apple's online stores have already sold out of iPhones. Apple is known for managing its stock effectively, and the disappearing inventory is fueling speculation that the release of a new model is just around the corner.

iPhone stocks are running out, adding to speculation that Apple is planning to release a new model earlier than forecast.
iPhone stocks are running out, adding to speculation that Apple is planning to release a new model earlier than forecast.   (Getty Images)
A customer looks at Apple iPhone accessories in this 2007 file photo. AT&T has started limiting iPhone purchases to one per customer.
A customer looks at Apple iPhone accessories in this 2007 file photo. AT&T has started limiting iPhone purchases to one per customer.   (AP Photo/Paul Sakuma)
AT&T managers have been told to limit sales of iPhones to one per customer.
AT&T managers have been told to limit sales of iPhones to one per customer.   (Getty Images)
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