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Wal-Mart Looks for Better Return on CDs

Uber-retailer plans to trim selection of artists, titles

By Jim O'Neill,  Newser User

Posted Jun 9, 2008 11:49 AM CDT

(Newser) – As the country's leading brick-and-mortar CD seller, Wal-Mart occupies a special place in the music industry, earning perks like exclusive releases of CDs by bands like Journey and, soon, AC/DC. But with sales of physical CDs in freefall, even Wal-Mart is considering cutting the number of titles and artists its stores stock, reports the Wall Street Journal.

The company hopes the shift will help ease the impact of plummeting CD sales, down nationwide nearly 17% this year. They're critical for music companies, because they're more profitable than downloads. "You'll see us clarifying our offering, whether through price or assortment," says a Wal-Mart exec, adding that the specific nature of the cuts "depends on the store."

Shoppers leave a Wal-Mart store in Cheektowaga, N.Y., Thursday June 5, 2008.
Shoppers leave a Wal-Mart store in Cheektowaga, N.Y., Thursday June 5, 2008.   (AP Photo/David Duprey)
Music and movies are seen on display at a Wal-Mart in Mountain View, Calif.
Music and movies are seen on display at a Wal-Mart in Mountain View, Calif.   (AP Photo/Paul Sakuma)
Recent American Idol winner David Cook smiles after singing at the annual Wal Mart Stores Inc. shareholder's meeting in Fayetteville, Arkansas.
Recent American Idol winner David Cook smiles after singing at the annual Wal Mart Stores Inc. shareholder's meeting in Fayetteville, Arkansas.   (AP Photo/April L. Brown)
Country music singer Tim McGraw waves to the crowd while performing at the annual Wal Mart Stores Inc. shareholder's meeting.
Country music singer Tim McGraw waves to the crowd while performing at the annual Wal Mart Stores Inc. shareholder's meeting.   (AP Photo/April L. Brown)
Singer Jennifer Hudson performs during the annual Wal Mart Stores Inc. shareholder's meeting.
Singer Jennifer Hudson performs during the annual Wal Mart Stores Inc. shareholder's meeting.   (AP Photo/April L. Brown)
Singer Joss Stone gestures to the crowd after performing at the annual Wal Mart shareholder's meeting.
Singer Joss Stone gestures to the crowd after performing at the annual Wal Mart shareholder's meeting.   (AP Photo/April L. Brown)
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