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WEDNESDAY, NOVEMBER 25, 2009
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MySpace Takes Aim at Yahoo

Social networker seeks to become a portal

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(Newser) – Myspace is retooling itself to become a more direct competitor to web portals, specifically Yahoo, BusinessWeek reports. Starting Wednesday, the popular social networking site will unveil changes to its homepage such as news headlines, local weather apps, and entertainment links.

MySpace always planned to be a portal, its president says, but it needed more traffic and better infrastructure. Spam has plagued its message/wall system, but today “using your MySpace page is a much better way to be contacted,” says Tom Anderson.

MySpace co-founder Tom Anderson attends Cosmopolitan Magazine's Fun Fearless Male of the Year Awards at Cipriani's 42nd Street, Monday, March 3, 2008, in New York.
MySpace co-founder Tom Anderson attends Cosmopolitan Magazine's Fun Fearless Male of the Year Awards at Cipriani's 42nd Street, Monday, March 3, 2008, in New York.   (AP Photo/Evan Agostini)
News Corp. Chairman Rupert Murdoch, who owns the social networking Web site MySpace, speaks at the company's Global Energy Initiative in this May 9, 2007, file photo.
News Corp. Chairman Rupert Murdoch, who owns the social networking Web site MySpace, speaks at the company's Global Energy Initiative in this May 9, 2007, file photo.   (AP Photo/Mark Lennihan, file)
A frame grab from MySpace taken in August 2006 shows South Carolina's Lt. Gov. Andre Bauer's site that he is using in his re-election bid.
A frame grab from MySpace taken in August 2006 shows South Carolina's Lt. Gov. Andre Bauer's site that he is using in his re-election bid.   (AP Photo/MySpace, File)
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