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TUESDAY, FEBRUARY 9, 2010
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Guess Who Has the Most Trusted Brand in America?

Google proves you don't need advertising if consumers see you as good citizen

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(Newser) – Google is officially the most trusted company in America, Advertising Age reports. The search giant’s rise is all the more incredible because it spends essentially nothing on advertising, and all the sweeter because it’s taking the top spot from rival Microsoft. Oil companies bring up the rear in a new poll, with Halliburton coming in dead last. The top 10:

  1. Google
  2. Johnson & Johnson
  3. Intel Corporation
  4. General Mills
  5. Kraft Foods
  6. Berkshire Hathaway
  7. 3M Company
  8. Coca-Cola Company
  9. Honda Motors
  10. Microsoft

Google co-founder Sergey Brin listens as Sen. Charles Schumer speaks during the opening of Google's new offices in New York today.
Google co-founder Sergey Brin listens as Sen. Charles Schumer speaks during the opening of Google's new offices in New York today.   (AP Photo)
A detail of Google Finance's web page is shown Monday, June 2, 2008 in New York.
A detail of Google Finance's web page is shown Monday, June 2, 2008 in New York.   (AP Photo/Mark Lennihan)
In this May 30, 2008 file photo, a Google sign inside Google headquarters is seen in Mountain View, Calif., in this May 30, 2007 file photo.
In this May 30, 2008 file photo, a Google sign inside Google headquarters is seen in Mountain View, Calif., in this May 30, 2007 file photo.   (AP Photo/Paul Sakuma, file)
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