The NRA has budgeted $40 million for the fall elections, with more than one-third of it set aside to spotlight Barack Obama's gun policies. The ad blitz will deny Obama the opportunity to neutralize the issue, Politico reports. A rep says the NRA will target 15 battleground states. “We look forward to showing him ‘bitter,’” he said.
"We can create a wedge in unions by highlighting his anti-gun background," said a GOP strategist. Obama is following recent party policy by hewing to the middle ground on guns, but one NRA board member recommends that “you put a microphone to his face and ask, ‘Do you support the Chicago gun control laws?'” that the group just sued to overturn.