How Mac Can Get His Groove Back

A laundry list of what to change
By Jonas Oransky,  Newser Staff
Posted Jul 23, 2008 1:36 PM CDT
Republican presidential candidate Sen. John McCain, R-Ariz., smiles.   (AP Photo/Carolyn Kaster)
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(Newser) – It's not quite time for John McCain's "obit," Mark Halperin writes in Time, but we're getting there. How the Republican could right the ship:

  • Realize that voters “want an upbeat president”—and stop pointing out his old age.
  • Recognize that Americans care more about mortgages and health-care costs than about his life story.
  • Try driving one message for longer than a day.

  • Stop letting distaste for the Barack Obama show—and stop being so upset over Obamamania.
  • Hope Obama screws up big-time on “relatability to average Americans” or on foreign policy.
  • Hope gas prices fall.
  • Hope Osama bin Laden is captured.