NFL Gets Into Ticket-Scalping Business

Deal with TicketMaster may help get handle on secondary market
By Sam Biddle,  Newser Staff
Posted Aug 7, 2008 5:55 PM CDT
The NFL will launch a site allowing fans to bypass scalpers and exchange tickets on their own.   (AP Photo/Tony Gutierrez)
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(Newser) – The NFL has partnered with TicketMaster on a site allowing fans to buy and sell tickets themselves, USA Today reports. Sellers must adhere to relevant state laws, but ticket-holders may set their own value, with no limits on pricing over face value. The NFL estimates that of 22 million tickets sold for its games last season, 5-10% wound up scalped.

"Over the last 5-10 years, the secondary ticket market has gotten to the point where this is an important amenity for our fans," says an NFL rep. "It's really become an essential way a fair number of our fans choose to buy tickets — or sell their excess tickets."