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New Sites Try 'Crowdfunding' to Finance Journalism

New site solicits story ideas and funding to write them

By Jess Kilby,  Newser User

Posted Aug 24, 2008 6:20 AM CDT

(Newser) – As newspapers nationwide struggle to stay afloat in the internet era, a new online venture aims to harness the power of the people—or at least their checkbooks. The San Francisco-based Spot Us site solicits story ideas and donations from the public. If enough cash is raised for a particular story, and editors agree, Spot Us pledges to develop an article, reports the New York Times.

Critics have raised concerns about journalism paid for by the highest bidder. They question the difference between an agenda-driven neighborhood seeking a story and Big Tobacco doing the same. Spot Us limits individual donations to no more than 20% of a story’s total costs, and one media analyst says the model is worth a shot. He notes the technique is “one of several strategies that could help save newspapers.”

With newspapers around the country slashing budgets, a new website is turning to the public for both story ideas and funding.
With newspapers around the country slashing budgets, a new website is turning to the public for both story ideas and funding.   (Shutterstock)
Spot Us, a new 'crowdfunding' journalism venture, hopes to fund its investigative work through a large volume of small donations from concerned members of the public.
Spot Us, a new 'crowdfunding' journalism venture, hopes to fund its investigative work through a large volume of small donations from concerned members of the public.   (Shutterstock)
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I’m not Bill and Melinda Gates, but I can give $10. This is the Obama model. This is the Howard Dean model. - David Cohn, the 26-year-old Web journalist who received a $340,000, two-year grant from the Knight Foundation to launch 'crowdfunded' journalism project Spot Us

The business model is broken ... My own feeling is that we need to try lots of things. Most of them won’t work. You’ll have a lot of failure. But we need to launch a lot of boats.” - Jay Rosen, NYU journalism professor and Spot Us collaborator

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