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Pumpkins' Single to Debut on Guitar Hero

Bands seeking new ways to market music in tougher market

By Peter Fearon,  Newser Staff

Posted Sep 3, 2008 4:06 AM CDT

(Newser) – The Smashing Pumpkins will release their next single, G.L.O.W., as a download for the video game Guitar Hero: World Tour, reports the  ChicagoTribune. Band front man Billy Corgan will also appear within the new version of the popular game, which is due out in a few weeks. With CD sales in freefall and radio playlists limited, bands are seeking increasingly innovative ways to market their music. 



Billy Corgan of the Smashing Pumpkins. The band will release its next single on Guitar Hero: World Tour.
Billy Corgan of the Smashing Pumpkins. The band will release its next single on "Guitar Hero: World Tour."   (AP Photo/Keystone,Michele Limina)
Michael Holmes, 20, uses his teeth to play Guitar Hero II. The Smashing Pumpkins will release its next single on Guitar Hero: World Tour.
Michael Holmes, 20, uses his teeth to play "Guitar Hero II." The Smashing Pumpkins will release its next single on "Guitar Hero: World Tour."   (AP Photo/D.J. Peters)
Billy Corgan of the Smashing Pumpkins. The band will release its next single on Guitar Hero: World Tour.
Billy Corgan of the Smashing Pumpkins. The band will release its next single on "Guitar Hero: World Tour."   (AP Photo/Uwe Lein)
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