New set of standards could make email more trustworthy
(NEWSER) - A new anti-phishing effort, backed by the big email service providers as well as banks, PayPal, social networks, and other companies, could dramatically reduce the number of scam emails you get in your inbox. Google, Yahoo, Microsoft, and AOL are backing the new plan; 15 companies in total have come together to create DMARC.org, which officially launches today and will promote standard technologies to authenticate email. The hoped-for end result? If you get an email that claims to be from paypal.com, you could trust that it is actually from paypal.com. If it works, companies would be able to communicate with customers in new ways, the Wall Street Journal reports. More»