Apple Touts New iPods, but Stock Stumbles

New gizmos thin—as is Jobs, who pokes fun at alleged health crisis
By Wesley Oliver,  Newser Staff
Posted Sep 9, 2008 3:16 PM CDT
Apple CEO Steve Jobs speaks at an Apple event in San Francisco today.   (AP Photo)
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(Newser) – Steve Jobs unveiled an overhauled line of Apple gadgets today—thinner iPod Nano and Touch devices—and a shiny new deal with NBC, but not before spoofing reports of his poor health, Reuters notes. Borrowing a line from Mark Twain, the Apple chief and cancer survivor flashed a message on a screen that said, “The reports of my death are greatly exaggerated.”

Jokes aside, Jobs introduced a sleeker 8-gigabyte iPod Nano ($149) and a retouched version of the 8GB iPod Touch ($229). But the announcements didn’t impress investors, who sent the company’s shares down 3.4%, AP reports. Apple, however, did make nice with NBC, whose content will return to iTunes after the network yanked it last year in a pricing dispute.