LiLo Launches Branding Company

Lohan's 6126 will sell leggings, tanners
By Elizabeth Wolff,  Newser Staff
Posted Sep 18, 2008 11:16 AM CDT
LiLo Launches Branding Company
Samantha Ronson, left, and Lindsay Lohan arrive at the 2008 MTV Video Music Awards held at Paramount Pictures Studio Lot on Sunday, Sept. 7, 2008, in Los Angeles.    (AP Photo/Matt Sayles)

In yet another attempt at reinvention, 22-year-old Lindsay Lohan has launched a brand development company that will hawk her merchandising ideas, Women’s Wear Daily reports. Expensive leggings are en route to boutiques this fall, but the company, called 6126, also plans to develop a cheaper spandex line, natural self-tanners, and other moderately priced accessories. 
(More Lindsay Lohan stories.)

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