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Ways Palin Can Sound Less Like a Robot

Practice, know the details and don't repeat yourself, media pros advise VP candidate

By Sarah Quinn,  Newser Staff

Posted Sep 26, 2008 2:57 PM CDT

(Newser) – Now that we've seen Sarah Palin interviewed on TV three times, it's clear she could use a little media coaching, Christopher Beam writes for Slate. To figure out how Palin can break out of her "constant low hum of mediocrity," Beam gets tips from media pros. Some highlights:

  • Give details. Don't say the economy requires "a multifaceted solution." Provide examples, one media trainer says.

  • Don’t repeat yourself so often. In her talk with Katie Couric, she mentioned “shoring up” the economy five times and ended up sounding “painfully rehearsed,” Beam writes. “Too much and it sounds like cant.”
  • Tell stories. “If you can credibly launch into a great tale, however tangential,” Beem says, “it pulls the interview back onto your own turf.”
  • Relax. “She's been a little too coached,” one expert notes. “You gotta make it your own.”

Her sit-down with Fox's Sean Hannity was convincingly compared to an infomercial, Beem writes.
"Her sit-down with Fox's Sean Hannity was convincingly compared to an infomercial," Beem writes.   (AP Photo)
In her interview with CBS' Kate Couric, Sarah Palin looked like a high-schooler trying to BS her way through a book report, Christopher Beem writes on Slate.
In her interview with CBS' Kate Couric, Sarah Palin "looked like a high-schooler trying to BS her way through a book report," Christopher Beem writes on Slate.   (AP Photo)
Interviews like the one with ABC's Charlie Gibson have been a constant low hum of mediocrity for Sarah Palin, Beem writes before relaying tips on how the Republican candidate could improve.
Interviews like the one with ABC's Charlie Gibson have been "a constant low hum of mediocrity" for Sarah Palin, Beem writes before relaying tips on how the Republican candidate could improve.   (AP Photo)
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