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SATURDAY, NOVEMBER 21, 2009
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Drudge Loses Juice as Media Swing Left

Tough competition drives Fleet Street-style sensationalism, bias

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(Newser) – The Ashley Todd hoax was as good a symbol as any of the decline of the Drudge Report, writes John Gapper in the Financial Times. Liberal blogs, cable TV, and, indeed, newspapers themselves have invaded and occupied Matt Drudge’s sensationalist niche. Tough competition and falling circulation are “pushing newspapers back to a scrappier, more plain-spoken and partisan ‘yellow press’ past.”

Many old journalism hands are shocked by the newly prevalent bias. But this is actually how things have always been in Britain, and how they were here, too, until relatively recently. “The US media have shifted left for a time, to mimic what they judge to be the country’s mood,” Gapper writes. "When that mood swings back, so will the media."

The billboard for a London newspaper is seen  in London, Thursday, Sept. 25, 2008. Britain's Prime Minister Gordon Brown, is with world leaders in the US for a UN development summit, he said longer-term reforms to the world's financial system were needed.  President George W. Bush is bringing presidential candidates...
The billboard for a London newspaper is seen in London, Thursday, Sept. 25, 2008. Britain's Prime Minister Gordon Brown, is with world leaders in the US for a UN development summit, he said longer-term...   (AP Photo / Kirsty Wigglesworth)
Jo Ellen Litz, from Lebanon, Pa., reads a newspaper article about former President Bill Clinton in Denver, Tuesday, Aug. 26, 2008.
Jo Ellen Litz, from Lebanon, Pa., reads a newspaper article about former President Bill Clinton in Denver, Tuesday, Aug. 26, 2008.   (AP Photo/Jae C. Hong)
WASHINGTON - APRIL 30:  Reporter Matt Drudge attends the Bloomberg News Party of the Year, following The White House Correspondents' Dinner April 30, 2005 in Washington DC.
WASHINGTON - APRIL 30: Reporter Matt Drudge attends the Bloomberg News Party of the Year, following The White House Correspondents' Dinner April 30, 2005 in Washington DC.   (Getty Images)
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Having many voices is the natural state of the media. There was just a three-decade long exception in the US when city papers and networks dominated. - Jeff Jarvis, blogger and lecturer in journalism

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