Consumers worldwide who are watching their spending bought more burgers and chicken breakfast biscuits at McDonald's in October, leading to a big rise in sales at established locations. The corporation said today its global same-store sales jumped 8.2% during the month, beating the company's own prediction for a rise similar last quarter's 7.1% rise.
The results were a bright spot in a dismal month for most restaurant operators. Many sit-down chains reported steep declines in same-store sales during October as consumers grew more anxious about the possibility of a prolonged recession. But US consumers kept spending at McDonald's, sending domestic same-store sales up 5.3%. In Europe they soared 9.8%, and in the Middle East, Asia-Pacific and Africa, they climbed 11.5%.