'Rightosphere' Hopes to Reshape GOP

Bloggers hope to catch GOP up to Democrats on harnessing the internet
By Nick McMaster,  Newser Staff
Posted Nov 18, 2008 1:26 PM CST
With Democrats in power, right-wing bloggers think it's time to catch up on the Web.

(Newser) – The election of Barack Obama has energized conservative bloggers, who see a spell in opposition as an opportunity ideal for reshaping the party, writes Walter Alarkon for the Hill. Conservatives in the “rightosphere” are eying the progress the left’s “netroots” made during the Bush years, when sites like Huffington Post, Daily Kos, and Talking Points Memo formed a “partisan message machine” to counter conservative TV and talk radio.

Bloggers are also trying to address the GOP’s technology gap: A group named Rebuild the Party intends to make Internet savvy the Republicans’ priority over the next four years. They are working to build databases of email addresses and phone numbers, and to structure online fundraising.