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SATURDAY, NOVEMBER 21, 2009
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 ANALYSIS 
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Bailout Would Help German Giants, Too

Detroit bankruptcies would ripple through entire industry's supply chain

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(Newser) – German giants BMW and Daimler are rooting for a bailout of the Big Three, since a bankrupt Detroit would devastate sales and cripple parts-makers they all share, Bloomberg reports. The US is the top market for BMW, No. 2 for Daimler’s Mercedes-Benz. Meanwhile, Fiat, Peugeot, and Renault—which compete with GM and Ford in Europe—worry the bailout will unfairly sway competition.

Purchased parts account for 75% of a car’s value, so a hit to component makers would resonate throughout the industry. “You can’t underestimate what would happen when a large player collapses,” BMW’s CEO says. Its stock went up today, as did Daimler’s, partially from optimistic news of the American bailout. An association of European automakers is asking for $52 billion of low-interest loans and incentives from the EU.

A Mercedes-Benz employee checks a car at a factory in Germany.
A Mercedes-Benz employee checks a car at a factory in Germany.   (AP Photo/Thomas Kienzle)
The US is BMW's largest market, but it sees the domestic bailout as good for the industry.
The US is BMW's largest market, but it sees the domestic bailout as good for the industry.   (AP Photo)
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Germany wouldn’t be
spared the fallout should
one of the top three US
automakers collapse. - Klaus Lippold, German parliamentarian

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